Saksham (Sanrakshan Kshamata Mahotsav) 2021

About Petroleum Conservation Research Association (PCRA)

• PCRA  is a registered society set up under the aegis of the Ministry of Petroleum & Natural Gas, Government of India.  As a non-profit organization, PCRA is a national government agency engaged in promoting energy efficiency in various sectors of the economy.  
• It helps the government in proposing policies and strategies for petroleum conservation, aimed at reducing excessive dependence of the country on oil requirement.  
• Over the years, PCRA has enlarged its role in improving productivity in the use of various sources of energy.
• PCRA undertakes studies to identify the potential and to make recommendations for achieving the conservation of petroleum products in various sectors of the economy. 
• It sponsors R&D activities for the development of fuel-efficient equipment/devices and organizes multi-media campaigns for creating mass awareness for the conservation of petroleum products.
• Fuel oil utilization studies, energy audits, introduction of equipment bank concept, use of energy vans, development of oil consumption norms, model depot projects, driver training programs, workshops/ exhibitions, consumer meets, education films/TV spots, hoarding/ electronic display, distribution of printed literature, R&D projects are other activities. 
• PCRA aims at making oil conservation a national movement. 
• As part of its mandate, PCRA is entrusted with the task of creating awarenes amongst the masses about the importance, methods and benefits of conserving petroleum products & emission reduction.
• To take the message to the people, PCRA uses all possible and effective media for mass communication. 
• These include electronic and press media e.g. TV, Radio, Electronic displays; Press at the National and State level printed literature for specific target groups; outdoor publicity through Hoarding, Bus panels, Kiosks, Balloons, Banners Tran-sliders etc.
• To give impetus to the oil conservation movement, PCRA utilizes various platforms like the World environment day, World energy day, various festivals etc.

Objectives of PCRA

• To formulate strategies and promote measures for accelerating conservation of petroleum products leading to environment protection, energy security and sustainable development.
• To create awareness among masses about the importance, benefits and methods of conserving petroleum products & clean environment by enhancing information and capacity building.
• To promote research, development and deployment efforts aimed at petroleum conservation & environment protection, support & facilitate efforts for adoption and dissemination of fuel efficient technologies and substitution of petroleum products with alternate fuels and renewable.
• To establish synergistic institutional linkages at the national & international levels in the areas of petroleum conservation & environment protection.
• To provide training and technical advisory services, designed to achieve economy & efficiency in use of petroleum products for cleaner environment.
• To function as a Think Tank to the Govt. of India for proposing policies and strategies on petroleum conservation and environment protection aimed at reducing excessive dependence on oil.